Course Schedule - Spring Semester 2024

     

Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).
Additional information available here.

BUSI 371 001 (CRN: 25586)

PRODUCT DEVELOPMENT AND MGMT

Long Title: PRODUCT DEVELOPMENT AND MANAGEMENT
Department: Business
Instructor: Prinsloo, Emily
Meeting: 4:00PM - 5:15PM TR (8-JAN-2024 - 19-APR-2024) 
Part of Term: Full Term
Grade Mode: Standard Letter
Course Type: Lecture
Language of Instruction: Taught in English
Method of Instruction: Face to Face
Credit Hours: 3
Course Syllabus:
Course Materials: Rice Campus Store
 
Restrictions:
Must be enrolled in one of the following Level(s):
Undergraduate Professional
Visiting Undergraduate
Undergraduate
Section Max Enrollment: 65
Section Enrolled: 13
Enrollment data as of: 17-APR-2024 10:34AM
 
Additional Fees: None
 
Final Exam: Scheduled Final Exam-Dept Room
Final Exam Time:
27-APR-2024  
7:00PM - 10:00PM S
 
Description: In this course, we learn about the process, methodologies, and techniques of new product development and management. The course focuses on how to create value and growth for products in new and existing markets. The first half of the course structures learning around the principles of (good) product design, and systematic inventive thinking. In the second part of the course, we learn about the processes, methodologies, and techniques of new product management. We deal with the challenge of bringing to market elegant and efficient solutions that address customer needs.