Course Schedule and Catalog
Course Schedule - Fall Semester 2020
MGMT 682 001 (CRN: 15812)
PRICING STRATEGIES
Long Title: PRICING STRATEGIES
Department: Management
Instructor: Dholakia, Utpal
Meeting: 4:00PM - 5:30PM TR MCN 318 (25-AUG-2020 - 1-OCT-2020)
Session: MBA Term I
Grade Mode: Standard Letter
Course Type: Lecture
Language of Instruction: Taught in English
Method of Instruction: Face to Face
Credit Hours: 1.5
Course Syllabus:
Course Materials: Rice Campus Store
Restrictions:
Must be enrolled in one of the following Program(s):
MBA
MBA for Professional Extended
MBA for Professionals
MBA for Professional Weekend
MBA - Executive Program
MBA for Online Program
Must be enrolled in one of the following Level(s):
Graduate
Graduate Quadmester
Section Max Enrollment: 65
Section Enrolled: 51
Enrollment data as of: 7-DEC-2023 11:53AM
Final Exam: GR Course-Dept Schedules Exam
Description: Study of the paradigm that success of a product lies not only in its acceptance by the end consumer but also in how it is priced and how it reaches the intended consumer, with emphasis on understanding and analyzing the issues, problems, and opportunities characteristic of the channel relationship and of the various faces of pricing. Repeatable for Credit.