Course Schedule - Spring Semester 2018

     

Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).
Additional information available here.

MGMT 682 001 (CRN: 25220)

PRICING STRATEGIES

Long Title: PRICING STRATEGIES
Department: Management
Instructor: Dholakia, Utpal
Meeting: 2:15PM - 3:45PM MW (16-JAN-2018 - 26-FEB-2018) 
Part of Term: MBA Term I
Grade Mode: Standard Letter
Course Type: Lecture
Language of Instruction: Taught in English
Method of Instruction: Face to Face
Credit Hours: 1.5
Course Syllabus:
Course Materials: Rice Campus Store
 
Restrictions:
Must be enrolled in one of the following Program(s):
MBA for Professional Extended
MBA for Professionals
MBA for Professional Weekend
MBA - Executive Program
MBA
Must be enrolled in one of the following Level(s):
Graduate
Section Max Enrollment: 65
Section Enrolled: 21
Enrollment data as of: 11-OCT-2024 4:50PM
 
Additional Fees: None
 
Final Exam: GR Course-Dept Schedules Exam
 
Description: Study of the paradigm that success of a product lies not only in its acceptance by the end consumer but also in how it is priced and how it reaches the intended consumer, with emphasis on understanding and analyzing the issues, problems, and opportunities characteristic of the channel relationship and of the various faces of pricing. Repeatable for Credit.