Course Schedule - Spring Semester 2008

     

Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).
Additional information available here.

BUSI 380 001 (CRN: 22777)

MARKETING

Long Title: MARKETING
Department: Business
Instructor: Pazgal, Amit
Meeting: 9:25AM - 10:40AM TR (7-JAN-2008 - 23-APR-2008) 
Part of Term: Full Term
Grade Mode: Standard Letter
Course Type: Lecture
Method of Instruction: Face to Face
Credit Hours: 3
Course Syllabus:
 
Restrictions:
May not be enrolled in one of the following Class(es):
Freshman
Prerequisites: STAT 280 AND ECON 370
Section Max Enrollment: 60
Section Enrolled: 49
Enrollment data as of: 19-MAY-2024 5:26AM
 
Additional Fees: None
 
Final Exam: Final Exam Unknown
 
Description: Introduces the role of marketing in organizations and the principle marketing decisions facing management. Topics include marketing planning and strategy; buyer behavior; development and management of products and services; brading; channels of distribution; sales, advertising and promotional methods; pricing strategy; and the development of integrated marketing strategies and programs. Space is limited. Registration does not guaratee a space in class. The Jones School will conduct a lottery for over-enrolled classes to create the course roster for the semester. The Jones School will communicate the results within a week of the start of registration. Repeatable for Credit.