Course Schedule and Catalog
Course Schedule - Spring Semester 2026
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
SMGT 362 901 (CRN: 25608)
SPORT MARKETING
Long Title: SPORT MARKETING
Department: Sport Management
Instructor: Haptonstall, Clark
Meeting: (12-JAN-2026 - 24-APR-2026)
Part of Term: Full Term
Grade Mode: Standard Letter
Course Type: Lecture
Language of Instruction: Taught in English
Method of Instruction: Online
Credit Hours: 3
Course Syllabus:
Course Materials: Rice Campus Store
Restrictions:
Must be enrolled in one of the following Level(s):
Undergraduate Professional
Visiting Undergraduate
Undergraduate
Section Max Enrollment: 10
Section Enrolled: 0
Enrollment data as of: 3-NOV-2025 8:31AM
Final Exam: No Final Exam
Description: This course covers the essentials of sport marketing which includes planning, promotions, operations, and market analysis. Students will examine the fundamental principles used in the marketing of sport, products, events, and the importance of service quality.