Course Schedule and Catalog
Course Catalog - 2024-2025
SMGT 366 - EVENT & VENUE MANAGEMENT
Long Title: EVENT & VENUE MANAGEMENT
Department: Sport Management
Grade Mode: Standard Letter
Language of Instruction: Taught in English
Course Type: Lecture
Credit Hours: 3
Restrictions:
Must be enrolled in one of the following Level(s):
Undergraduate Professional
Visiting Undergraduate
Undergraduate
Prerequisite(s): (SMGT 260 OR KINE 260) AND SMGT 266
Description: This course will focus on the practical applications and principles related to managing venues and events. Emphasis will be placed on the importance of budgets, tickets, staffing, crowd management, risk management, operations, and event management, and how they all work together to create a positive experience their customers and clients. Students will be expected to evaluate and understand the nuances that go into event and venue management with the help of assignments, case studies, guest speakers and practical experience (when possible). At conclusion of this course a student should fully understand what goes into creating and managing a successful event.