Course Catalog - 2019-2020

     

RCEL 440 - ENGINEERING LAUNCH PAD-ENTREPR

Long Title: ENGINEERING LAUNCH PAD-ENTREPRENEURSHIP
Department: Center Engineering Leadership
Grade Mode: Standard Letter
Language of Instruction: Taught in English
Course Type: Lecture/Laboratory
Credit Hours: 1
Restrictions:
Must be enrolled in one of the following Level(s):
Undergraduate Professional
Visiting Undergraduate
Undergraduate
Description: This course will focus on identifying the value proposition a potential venture has for a specific customer segment, and who those customers are and why. Students will be forced to “get out of the building” and interview potential customers to help refine their assumptions based on data. The goal is to help the teams create a scalable and repeatable business model for their venture.