Course Catalog - 2007-2008

     

MGMT 794 - STRATEGIC MARKET ANALYSIS I

Long Title: STRATEGIC MARKET ANALYSIS I
Department: Management
Grade Mode: Standard Letter
Course Type: Lecture
Credit Hours: 1.5
Restrictions:
Must be enrolled in one of the following Program(s):
MBA - Executive Program
Description: In rapidly changing business environments, with global competition and maturing markets, demonstrating in-market growth and competitive advantage is extremely important. This class explores how companies utiilize existing information and custom data to create frameworks that facilitate strategic growth-oriented decisions.