Course Schedule and Catalog
Course Schedule - Spring Semester 2010
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
MGMT 748 001 (CRN: 24462)
TECH COMMERCIALIZATION
Long Title: INTE
Department: Management
Instructor: Epstein, Marc J.
Meeting: 8:00AM - 11:00AM F (11-JAN-2010 - 22-APR-2010)
Part of Term: MBA Full Term Spring
Grade Mode: Standard Letter
Course Type: Lecture
Method of Instruction: Face to Face
Credit Hours: 3
Course Syllabus:
Restrictions:
Must be enrolled in one of the following Program(s):
MBA for Professional Extended
MBA for Professional Weekend
MBA
MBA for Professionals
Section Max Enrollment: 0 (permission required) Instructor Permission Required
Section Enrolled: 16
Enrollment data as of: 18-MAY-2024 5:00AM
Description: This is a unique opportunity for students to 1) apply their business school knowledge, 2) learn aobut business in developing countries, 3) have a once-in-a-liftime trip to Africa that tourism can never duplicate, and 4) help the poor. Using a commerce model and the education and skills of secon year MBA students, we will develop commercialization plans for about five of the technologies. Students will work on these projects in teams fo about five students that will be directed at different market segments. Some may be priced to be sold directly to consumers, others to NGOs for health workers, and others might be directed to be sold to hospitals (all at a smalll fraction fo the cost of similar products in developed countries.)