Course Schedule - Spring Semester 2010

     

Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).
Additional information available here.

BUSI 380 001 (CRN: 23698)

MARKETING

Long Title: MARKETING
Department: Business
Instructor: Pazgal, Amit
Meeting: 9:25AM - 10:40AM TR (11-JAN-2010 - 23-APR-2010) 
Part of Term: Full Term
Grade Mode: Standard Letter
Course Type: Lecture
Distribution Group: Distribution Group II
Method of Instruction: Face to Face
Credit Hours: 3
Course Syllabus:
 
Restrictions:
May not be enrolled in one of the following Class(es):
Graduate
Freshman
Prerequisites: (STAT 280 AND ECON 370) OR ECON 211 or permission of instructor
Section Max Enrollment: 0 (permission required)
Section Enrolled: 62
Enrollment data as of: 18-MAY-2024 1:58PM
 
Additional Fees: None
 
Final Exam: Scheduled Final Exam-Dept Room
 
Description: Introduces the role of marketing in organizations and the principle marketing decisions facing management. Topics include marketing planning and strategy; buyer behavior; development and management of products and services; branding; channels of distribution; sales, advertising and promotional methods; pricing strategy; and the development of integrated marketing strategies and programs. Space is limited. Registration does not guarantee a space in class. The Jones School will conduct a lottery for over-enrolled classes to create the course roster for the semester. The Jones School will communicate the results after completion of the lottery. Repeatable for Credit.