Course Schedule and Catalog
Course Schedule - Fall Semester 2006
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
MGMT 684 001 (CRN: 11903)
BRAND MANAGEMENT
Long Title: BRAND MANAGEMENT
Department: Management
Instructor: Perkins, Andrew W.
Meeting: 12:30PM - 2:00PM MW (28-AUG-2006 - 5-DEC-2006)
Part of Term: MBA Full Term Fall
Grade Mode: Standard Letter
Course Type: Lecture
Method of Instruction: Face to Face
Credit Hours: 3
Course Syllabus:
Restrictions:
Must be enrolled in one of the following Program(s):
MBA
Prerequisites: MGMT 580
Section Max Enrollment: 100
Section Enrolled: 47
Enrollment data as of: 12-MAY-2024 7:48AM
Description: Application of various dimensions of marketing strategy and management to the role of the product manager responsible for all marketing activities of a given product. Repeatable for Credit.