Course Schedule and Catalog
Course Schedule - Fall Semester 2006
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
MGMT 680 001 (CRN: 11902)
CUSTOMER SATISFACTION& LOYALTY
Long Title: CUSTOMER SATISFACTION AND LOYALTY
Department: Management
Part of Term: MBA Full Term Fall
Grade Mode: Standard Letter
Course Type: Lecture
Method of Instruction: Face to Face
Credit Hours: 3
Course Syllabus:
Restrictions:
Must be enrolled in one of the following Program(s):
MBA
Prerequisites: MGMT 580
Section Max Enrollment: 100
Section Enrolled: 0
Enrollment data as of: 13-MAY-2024 2:00AM
Description: Introduction to major concepts in the analysis of customer satisfaction and loyalty, with emphasis on managerial applications. Also examines related consumption and post-purchase phenomena related to customer satisfaction and loyalty. Open only to second-year MBA students. Repeatable for Credit.