Course Schedule and Catalog
Course Schedule - Fall Semester 2004
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
Meeting location information can now be found on student schedules in ESTHER (for students) or on the Course Roster in ESTHER (for faculty and instructors).Additional information available here.
MGMT 984 001 (CRN: 21714)
MARKETING RESEARCH
Long Title:
Department: Management
Instructor: Seetharaman, Peruvemba B.
Meeting: (11-SEP-2004 - 23-OCT-2004)
Part of Term: EMBA Mini 8
Grade Mode: Standard Letter
Course Type: Lecture
Method of Instruction: Face to Face
Credit Hours: 1
Course Syllabus:
Restrictions:
Must be enrolled in one of the following Program(s):
MBA - Executive Program
Section Max Enrollment: 500
Section Enrolled: 42
Enrollment data as of: 16-MAY-2024 11:27PM
Description: MARKETING RESEARCH
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The objectives of the course are: to familiarize you with the marketing research process, alternative research designs and data collection techniques; to develop capabilities in designing and executing studies appropriate for a particular marketing problem; and to provide skills for using and understanding various data analysis procedures for survey and experimental data.
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Instructor(s): Seetharaman