Course Schedule and Catalog

Long Title: COMPETITIVE STRATEGY IN EMERGING MARKETS

Department: Management

Grade Mode: Standard Letter

Course Type: Lecture

Credit Hours: 1.5

Description: Much of the strategic management literature has been development from the perspective of firms operating in and from developed economies. Over the last two decades, emerging markets such as China, India, Russia and Brazil have become important players in the global economy. Competitive dynamics in these markets affects almost every manager, even those who have no direct interest and/or stakes in these markets. Understanding how to manage firms in this context has thus become an important and critical skill. However, it is not quite clear how current strategic management techniques will apply to these markets. In this course, we will examine how emerging markets differ from developed economies and what such differences mean for businesses competing in and from these markets. The objective is to provide the students with the skills, knowledge and confidence necessary to manage the issues arising in and from these markets.