Course Schedule and Catalog

Long Title: PUBLIC POLICY PLANNING, MANAGEMENT AND ADVOCACY

Department: Policy Studies

Grade Mode: Standard Letter

Course Type: Lecture

Credit Hours: 3

Description: A theoretical discussion and practical examples of how to go about identifying and prioritizing public policy issues and communicating with various stakeholders to achieve a company's goals with respect to public policy issues of interest. Topics to be covered include: political and economic risk assessments; public policy issue management process; government relations skills; media relations; and best practices in external affairs.