Course Schedule and Catalog
Course Catalog - 2009-2010
SMGT 466 - MEDIA RELATIONS
Long Title: MEDIA RELATIONS
Department: Sport Management
Grade Mode: Standard Letter
Course Type: Lecture
Credit Hours: 3
Prerequisite(s): (SMGT 260 OR KINE 260) AND (SMGT 362 OR KINE 362)
Description: An applied study of media in business and sport with an emphasis on press conferences, news releases, media-athlete relations, print journalism, and public relations.