Course Catalog - 2007-2008

     

BUSI 296 - BUSINESS COMMUNICATIONS

Long Title: BUSINESS COMMUNICATIONS
Department: Business
Grade Mode: Standard Letter
Course Type: Lecture
Distribution Group: Distribution Group II
Credit Hours: 3
Description: The course provides an introduction to business, focusing on the strategy and practice of effective communications in business situations. The course includes individual communication skills assessment and development as well as team-based oral and written communication instruction. Space is limited. Registration does not guarantee a space in class. The Jones School will conduct a lottery for over- enrolled classes to create the course roster for the semester. The Jones School will communicate the results within a week of the start of registration. Repeatable for Credit.
 

BUSI 305 - FINANCIAL ACCOUNTING

Long Title: FINANCIAL ACCOUNTING
Department: Business
Grade Mode: Standard Letter
Course Type: Lecture
Distribution Group: Distribution Group II
Credit Hours: 3
Restrictions:
May not be enrolled in one of the following Class(es):
Freshman
Description: Covers the preparation, analysis, and use of corporate financial statements; asset and liability valuation and income determination; receivables, inventories, present values, tangible and intangible fixed assets, bonds, leases, shareholder equity, intercorporate investments, consolidations and cash flow accounting. Space is limited. Registration does not guarantee a space in class. The Jones School will conduct a lottery for over-enrolled classes to create the course roster for the semester. The Jones School will communicate the results within a week of the start of registration. Repeatable for Credit.
 

BUSI 380 - MARKETING

Long Title: MARKETING
Department: Business
Grade Mode: Standard Letter
Course Type: Lecture
Distribution Group: Distribution Group II
Credit Hours: 3
Restrictions:
May not be enrolled in one of the following Class(es):
Freshman
Prerequisite(s): STAT 280 AND ECON 370
Description: Introduces the role of marketing in organizations and the principle marketing decisions facing management. Topics include marketing planning and strategy; buyer behavior; development and management of products and services; brading; channels of distribution; sales, advertising and promotional methods; pricing strategy; and the development of integrated marketing strategies and programs. Space is limited. Registration does not guaratee a space in class. The Jones School will conduct a lottery for over-enrolled classes to create the course roster for the semester. The Jones School will communicate the results within a week of the start of registration. Repeatable for Credit.